Savvy Selling Tips

23 Jan

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So you’re thinking about selling? Here are some tips to help you to get top dollar and a fast sale

  • Choose a Realtor: Choose an agent that is familiar with the area, knows the market, has an established marketing plan and communication plan. (***extra savvy tip: look for an agent that is an SRS – Seller Representative Specialist)
  • Be Objective: It’s important to see your home through the eyes of a buyer and take into consideration the items that would turn a prospective purchaser off. Speak with your agent about which changes make sense for your home, market and budget.
  • Minimize and Neutralize: Clean, clean, and clean some more. Organize your closets, cupboards, drawers and garage. Donate unwanted items and store personal items. Is every room in your house a different color? If you have dark paint, neon paint, or dated wallpaper, it is probably a good idea to paint a more neutral color. The objective is to appeal to as large an audience as possible. Consult with you agent about their opinion on decor. Also keep in mind, you want a buyer to walk in and get the impression that your home is always clean and well cared for, and that they could move right in. If there are items that need repair or maintenance, do them. Presenting your property in the best light possible will net you a higher dollar.
  • Consider a Pre-Listing Home Inspection: Most homeowners think they know the condition of their home, but have you been in your crawl space or attic lately? When was the last time you had your HVAC system checked-up? The health of your home is important and these items are going to pop up when a buyer does their inspection. One thing to keep in mind is that if any latent defect is discovered it would need to be disclosed, and if repairs are made those need disclosure as well.
  • Staging & Photography: Staging is a key element in the marketing and sale of your home. Your agent can help you with this, or might recommend a property staging company. A well staged home will produce better photography. Better photos will generate more interest, and more interest creates a more competitive market surrounding your listing. Looks are everything when selling. The National Association of Realtors notes that 88% of buyers use the internet in their home search. Don’t you want your property presented in the best light?
  • Utilities: All buyers are hungry for information. Make your property stand out by having this information available. Take the time to prepare a report with a 6 month average of all your utility bills. Also, having a list of the companies and providers you use makes the buying process easy, makes a buyer feel welcome, and the less stress in a transaction the better the outcome.
  • Documents: Some other information a buyer will want to see are HOA documents and fees, flood elevation certificates in some areas, utility bills, insurance information, repair bills and so forth. The buyer will appreciate the fact that you are so detailed, because it indicates that you are a responsible owner who took care of the property.
  • Stay involved: Once you are listed, your agent should share MLS information, email flyers, and share links for you to use on social networking. You may consider sharing your listing with clubs and organizations you belong to. The more exposure, the better!

If you or anyone you know is considering a move, please put them in touch with me– I am a Relocation Specialist. I am an Accredited Buyer Representative and a Seller Representative Specialist. Also worth noting here is that 1 out of 7 mortgages is not current. If you or anyone you know is struggling to make their payments, please put me in touch with them. I can help! I am a Certified Distressed Property Expert and Certified Loss Mitigator. 

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